When we think of the digital media industry, YouTube is probably the first company that comes to mind. This video-sharing site has become an indispensable marketing tool for businesses of all kinds. From the smallest independent businesses to the biggest retail chains and software companies, everyone has been cashing in on this lucrative platform for years. But not just anyone. To truly make money on YouTube you need to have a few savvy tricks up your sleeve. In this article, we’ll explain everything on how you can start earning a living through YouTube.
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What is YouTube?
YouTube is one of the most popular video-sharing websites in the world. Founded in February 2005, the site now has more than 1 billion users who upload an average of 1 billion hours of video every week. But instead of just being a place to watch and share videos, it’s also a platform for businesses to get in front of their customers and build their brands. Whether you want to become a vlogger, make travel videos, create funny and inspirational videos, or promote your company’s products and services, YouTube can be a great way to start earning money online.
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How to Make Money on YouTube
Because YouTube is such a popular platform with so many users, it’s extremely easy to get your content seen by a large audience. However, to make any significant amount of money from your YouTube channel, you’ll have to put in some work. Luckily, the rewards are worth it. Not only can you make money from YouTube, but it can also be a great way to build your brand and make a name for yourself. There are many different ways to make money on YouTube, many of which we’ll explain below. However, keep in mind that the best method for you will depend on your goals, your channel type, and the type of content you’re creating.
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Which Videos Earn the Most Money on YouTube
There are plenty of factors that impact how much you earn from a single YouTube video, but the most important one is the type of video you’re uploading. For example, you can earn less by monetizing your video with an ad than you can by monetizing your video with product placement.
For this reason, it’s a good idea to upload a variety of different types of videos. The most common types of videos are tutorial videos, how-to videos, and review videos. These kinds of videos are extremely popular and are often among the most monetizable videos on YouTube, so it makes sense to include them in your strategy.
Create Community Videos
If there’s one tip that can help you earn a full-time income on YouTube, it’s this one: create and upload community videos. If you’re able to build a strong enough community around your channel, you can monetize these videos through Patreon, a subscription service that allows your viewers to donate whatever amount they want each month. There are countless benefits to monetizing your videos through Patreon, including the ability to set your donation tiers and choose when your videos are accessible to subscribers. There’s also no risk of your videos getting lost in YouTube’s massive content library.
Record Offline Sessions and Trade Them In
If you often find yourself in front of a camera but don’t have any great ideas for new videos, you can trade in old ones for extra cash. Similar to selling your unused photos on stock image websites such as Shutterstock, you can trade your old videos for a fee on sites like Bit Video Exchange. This method is great for earning extra cash because it allows you to easily create content without having to come up with a script or face a camera. Another bonus is that you don’t need any special equipment to trade videos in, just a laptop and a camera.
Use Google Ads
Google Ads is a cost-effective advertising platform that allows you to promote your content and earn money through the use of banners, text links, and video ads. To start monetizing your videos, you need to first create an AdWords account. Then, you can create ads targeting specific audiences and customize your creatives. You can also set up daily and event goals, which help you track your performance and optimize your campaigns for maximum earnings.
Run An actively managed YouTube channel
With so many different ways to make money on YouTube, it’s important to keep in mind that you can’t just upload videos and wait for the money to roll in. There are a few key things that you need to do consistently to continue making money from your videos. One way you can do this is through an actively managed YouTube channel. An actively managed channel receives regular content updates, typically posted at least twice a week. This will make sure that your channel stays fresh and relevant, allowing you to grow your subscriber base and earn more money with less effort.
